

Grow My Agency
Coaching & Strategy to Scale with Confidence
At HOME CARE RESOURCE, we help home care agency owners move from overwhelm to momentum. Whether you're hitting a growth plateau, struggling with recruitment, or unsure how to scale your operations, our Coaching & Strategy Programs are designed to help you lead like a CEO and grow like a pro.
Why Coaching & Strategy Matter
Running a home care agency isn’t just about caregiving—it’s about building a sustainable business that can thrive in a competitive industry. Without clear systems, strategic marketing, and a focused growth plan, most agencies stall out within the first few years.
We help you break that cycle.
Our expert-led coaching combines strategic planning, accountability, and customized solutions to help you:
Growth & Differentiation
Expand your client base and stand out in the market.
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Master marketing and referral systems that bring in steady clients.
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Develop specialty programs that command premium rates and set your agency apart.
Team Performance
Recruit, train, and retain caregivers who elevate your brand.
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Build a strong team culture that reduces turnover.
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Implement effective onboarding, mentorship, and career development strategies.
Smart Operations
Streamline systems for compliance, profitability, and scalability.
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Optimize scheduling, billing, and documentation workflows.
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Maintain inspection readiness and boost your bottom line with efficient systems.
Choose Your Track
Whether you're just starting out or scaling up, we have a program designed for your stage of growth:

1
6-Month Coaching Program
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Bi-weekly 1:1 Zoom coaching sessions
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Focus on streamlining operations, caregiver recruitment, and local marketing
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One customized Specialized Service Program
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Access to the Home Care Aide Training Kit & compliance tools
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Simplified Strategic Plan + business goal tracking tools
2
12-Month Coaching Program
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Everything in the 6-month program, plus:
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Two customized Specialized Service Programs
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Deeper focus on leadership development, community visibility, and team building
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Additional access to recruiting scripts, retention templates, and growth forecasting tools
Both programs include paid entry to our 5-Day New Owner Bootcamp (one seat for 6-month, two seats for 12-month)—an intensive, immersive experience to fast-track your understanding of operations, compliance, marketing, and leadership.
Results you Can Expect
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Improved caregiver retention and reduced turnover
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Stronger referral pipelines and increased client conversions
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Greater owner confidence and leadership skills
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Systems that free you from daily chaos and allow for scalable growth
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Customized growth roadmap & 90-day action planning
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Compliance guidance & file review support
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Marketing strategy & community outreach planning
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Recruitment & onboarding process design
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Templates, tools, and checklists for every area of your business
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Unlimited email support between coaching calls
What's Included
What Our Clients Say
Sarah J.
HCO Owner
"The coaching program completely changed how I run my agency. I have systems, confidence, and finally, a full team of caregivers who stay!"
Marcus B.
Home Care CEO
"Edwin and Kira helped us go from chaos to clarity. Our revenue doubled in 6 months, and I now feel like a true leader."
Lana S.
Agency Founder
"The 12-month coaching gave me structure, tools, and confidence. We’re finally growing—and I’m no longer stuck in survival mode."

🎓 Ready to Grow Smarter?
Stop spinning your wheels. Start building the home care agency you imagined when you started.
👉 Schedule a Free Strategy Call to see if our coaching program is the right fit for your growth goals.